RGC Advertising is an award-winning SEO Agency in Sydney, with over 20 years’ experience creating award-winning SEO strategies. Since 1998, our Sydney SEO agency has achieved award-winning results through rock solid strategies, impressive creative and delivery through the most effective SEO techniques.
Ready to take your business awareness to the next level? We not only care about meaningful SEO results; we interconnect each of our digital marketing services together to drive exceptionally fast and profitable business growth. Our clients benefit from our 20 years of SEO experience and highly intuitive advertising internal processes and digital marketing procedures.
Search Engine Optimisation or SEO is a digital marketing technique that helps websites rank higher in Search Results on Search Engine Landing Pages, through nonbranded search terms and without paid advertising.
When a user searches on the web, there are two forms of results: paid and organic. A paid result is essentially an advertisement – where an owner has paid Google to relate their business to specific keywords. On the other hand, Google ranks organic results according to how relatable a website’s content is to the users searched keywords. A website must prove to Google that its content is naturally the most relevant to that particular search.
The closer a website gets to the top of a search engine; the more people see the website and are likely to become customers. With the first five organic search results accounting for 68% of clicks, the competitive search field is more challenging than ever. RGC Advertising is an SEO Agency in Sydney dedicated to producing innovative and competitive content, allowing businesses to implement consistent and creative SEO strategies, achieving top ranks on Google search pages.
Search Engine Optimisation has the highest Return on Investment than any other Digital Marketing Tactic. RGC Advertising is a leading Search Engine Optimisation Agency in Sydney who provides SEO Services & SEO Techniques, including optimising websites to ensure design and content are aligned with Search Engine Best Practices and match website content with a users’ search query.
Ultimately, effective SEO Campaigns increases a website’s search engine ranking and organic traffic to the website. In addition, maximising the quality of organic traffic, allowing for higher conversions by delivering relevant information to the user online.
Particularly in 2021, Search Engine Optimisation has never been a more critical business tool to invest in, as most of today’s consumers are avoiding physical stores online searches have never been more prevalent. To remain relevant in this online environment, get in contact with our leading Search Advertising Agency in Sydney and get ranking today!
RGC Advertising delivers the best SEO services in Sydney because our SEO campaigns are launched and managed by our dedicated SEO team who care about the individual success of each one of our clients. Yes, there are SEO agencies in Sydney that may treat their clients as numbers, but RGC treats our clients as partners. You can be assured our business strategies will be specifically designed for you and not a cookie-cutter approach. Plus your campaigns will be managed by a team here in Sydney and will not be transferred between a never ending list of project managers.
At RGC, we create unique and personalised SEO Strategies for small and large businesses throughout Australia and globally; with our top priority of maximising the value of traffic through popular search engine results.
Overall, increasing organic visibility for potential customers via search engines drives revenue for your business through acquiring new loyal customers to deliver consistent market share growth month on month.
RGC is one of the leading SEO Agency in Sydney; this is possible due to our ongoing tailor-made optimisation strategies and outstanding SEO results which we achieve for our clients.
Since 1998, we have been a trusted partner for Australia’s leading consumer brands and corporate clients. Offering the full suite of solutions.
We provide customised, clear and no fuss reporting for each of our clients. You get the information you want with no hidden fees, numbers or confusion.
We retain the business we have because of our results, hard work, value and business culture. So you will not be locked in to your ad spend with us.
Get your website ranking on Google within 3 months or it's FREE.
Our clients all have differing SEO requirements, however our SEO Strategies all have one common goal, and that is to encourage higher consumer enquiries from their websites, from the SEO initiatives we employ. See our most recent SEO Results!
1. SEO Audit
We start the Search Engine Optimisation strategy with an SEO audit. To produce an effective SEO campaign, it is imperative we perform a detailed SEO analysis of your website and against the current Google ranking of your competitors. This helps us identify the best SEO Opportunities unique to you and ensure your website ranks higher within Google Search results as quickly as possible.
2. Keyword Research
Next, the RGC SEO team will conduct in-depth keyword research. These keywords are how potential customers find your business online. The SEO team will develop a custom list of keywords, develop a keyword strategy which best relates to your company and then optimize your website to relate to popular search terms on Google.
RGC’s leading SEO Services in Sydney go beyond the standard keyword research given by other SEO agencies in Sydney. RGC concentrates both on popular long-tail keywords and phrases instead of individual words alone. Also, we focus on out-ranking competitor keywords and altering SEO strategies according to web search updates. Google or Bing, as well as, other industry changes such as upgrades to voice-to-text SEO systems like Siri and Ok Google are regularly in flux.
3. On-Page SEO and Off-Page SEO Techniques
Our SEO Marketing Specialists in Sydney employ a combination of On-Page SEO and Off-Page SEO Techniques, working closely with the RGC Website Developers, Website Designers, Digital Analysts and Content Writers, to ensure that every aspect of the SEO Process is adopted correctly.
On-page SEO refers to the activity that drives traffic to your website from other websites.
For example the quality of the text, the user experience (UX), images and other technical web design aspects such as site speed and mobile compatibility. At RGC we focus on continually producing new content as part of our SEO campaigns. As fresh content like text and images are highly favoured by Google, for example, updating your old blog posts can increase organic traffic by as much as 106%.
Off-page SEO refers to the SEO efforts taken externally from your website, such as social media accounts, guest blogging, link building and any other content sharing of images, videos and articles to third party websites. Quality backlinks from authoritative sites are the main focus here, as Google’s algorithm favours websites with valuable backlinks. Websites without backlinks are 91% less likely to get organic traffic from Google.
4. Content Marketing
Content Marketing is a digital marketing initiative that focuses on providing consumers with information about a brand and its industry. RGC is an experienced Content Marketing Agency in Sydney, who understands that powerful storytelling is imperative in engaging consumers.
Google favours brands that consistently produce fresh content on their websites, and as a result, rewards brands by improving their organic search rankings and SEO. Whether it be through user-friendly websites, informative and entertaining blog posts, engaging EDM’s or intriguing social content, RGC’s goal is to design creative ways to convey your stories and engage with customers online.
5. SEO Reporting & Tracking to Identify Opportunities
RGC Advertising is a leading SEO Agency in Sydney who values the significance of SEO reporting and tracking. The RGC team lives and dies by the SEO results we achieve for our clients, and that is why every SEO Campaign is analysed via our intuitive Reporting Platforms. These platforms help support SEO Growth and help our SEO Specialists identify SEO Opportunities as they become available.
RGC Advertising is an SEO Agency in Sydney who offers various SEO services that will allow you to achieve your business goals—providing SEO Services for businesses with multiple locations across Metropolitan, National and International areas.
Local SEO, National SEO and International SEO targets clients by location and is best for businesses who sell brick and mortar products and services. Local SEO is most important as it targets people geographically close to your business; this type of SEO will immediately generate more conversions and promote higher organic traffic to your website. Specifically, any type of location-based SEO optimises your website, Google My Business profile, social media profiles and directory listing to link up. As a result, Google relates your product availability, phone number, opening hours, address and everything else together under one business name.
E-Commerce SEO is best for businesses who only sell online. E-Commerce SEO targets online shoppers who are actively searching for non branded products that relate to your business. An E-Commerce SEO Campaign still follows the same type of SEO strategy, but focuses primarily on the nature of the products, in this case, sold online. For example, if you have an E-Commerce Website selling “shoes”, then your strategy would not be dictated by localised searches, as your website has the ability to sell products anywhere you can deliver them to.
Enterprise SEO refers to SEO Services for large business websites, often with thousands of pages and a complex hierarchical organisation structure. When it comes to providing Enterprise SEO Solutions, basic SEO campaigns won’t work, RGC delivers unique and sophisticated campaigns to optimise the extensive scale of such business. Ultimately improving the enterprise bottom line, returning impressive ROI’s and adding further credibility to your branding.
Lead Generation SEO converts website traffic into loyal, paying customers. Specifically, focusing on collecting consumer information from visitors to your website, including name, email, phone number, postcode, and any other details relevant for a Lead Generation Campaign. For someone to voluntarily leave their personal information on a website, they are expecting return contact. Therefore the chances of turning that inquiry into a sale are much higher than standard awareness raising campaigns.
If you require Search Engine Optimisation Services, then you may also be interested to know that we also provide additional services to compliment your SEO Campaign.
Do you know what it costs to
get a new customer?
We are one of Sydney’s longest serving Digital Agencies in Sydney and are trusted by corporate Australia to deliver ongoing results through Search & Display Advertising, to not only raise awareness but also drive sales of our clients products and services.
Our PPC agency team comprising of content writers, strategists and analysts, deliver first page results on search engine landing pages for all the brands we represent.
We are constantly measured by the effectiveness of the results we achieve and we utilise key metrics to drive our clients advertising dollars further, as they would expect from a leading SEM Agency.
Innovative designs that keep you
connected to customers.
RGC Advertising is a website design agency in Sydney who has been designing and developing websites since 1998.
We produce websites, online shops, microsites and mobile applications for some of Australia’s leading consumer brands and we have won numerous international awards in this space for our design, development and user experience capabilities.
Our web design team are experts at creating websites which are not just aesthetically pleasing, but also provide consumers with a user experience which promotes higher page views and lower exit rates. Our websites will keep your consumers connected to your brand for longer.
Once upon a time lived a
brand with a story to tell.
Every brand has a story to tell and it is our job as marketers to ensure our clients’ stories are expressed to their consumers effectively. Brands who are good storytellers have increased opportunities for retaining the attention of their consumers for longer, and this results in raising awareness of brands products and services.
Whether we are required to tell a story in a few seconds through an animated banner advertisement or through a brands website or social media marketing campaign, the team at RGC Advertising are a co-operative of designers, content marketers and developers who are all storytellers in their own right.
Our clients can expect Professional SEO Services, which achieve unparalleled results. We value our partnerships and the trust brands invest in us, delivering value from our efforts with no stone unturned.
Our work has been highly regarded and awarded for many international awards. From Award Winning Website Design to Interactive Mobile Applications, we have won across multiple categories, which include “Best Consumer Goods Mobile Application” for Mitsubishi Electric, through to “Best Website User Experience” for Breville.
Best in Show
Good Mobile App