Programmatic Brand Safety Solutions

RGC is a Programmatic Advertising Agency who understands that ineffective advertising placements can have adverse-effects and can potentially damage a client’s reputation and image, if those media placements are next to inappropriate advertisements.

RGC places tremendous value on ensuring our clients Programmatic Advertisements feature in brand-safe environments, protecting their image while simultaneously attracting ideal customers to their brands.

We are committed to ensuring that our clients’ advertising budgets are not wasted, by partnering with multiple ad tech vendors who provide us with the flexibility to match the best brand-aligned advertising inventory in the Programmatic Media Sector.

Through the Programmatic Software that we use at RGC Advertising, we are able-to easily categorise and group where advertisements best-fit in terms of the brand and target audiences, and we use a range of filters to blacklist harmful sites to achieve this. Having access to such technology sets the groundwork for ensuring our clients’ content appears in environments perfectly aligned with their brand.