What is a Digital Marketing Agency?
A Digital Marketing Agency is an Agency which differs from a traditional Marketing Agency, in the sense that they focus on results-based Advertising and Marketing in a completely online environment. RGC Advertising is a Digital Marketing agency in Sydney, that is dedicated to generating enquiries for our clients' products and services. We are completely focused on helping our clients dominate their competitors online.
What is a Digital Marketing Evaluation?
RGC Advertising will analyse your existing Google Ads, SEO, Website and overall web presence and provide a Digital Marketing strategy to get you better value and success with your digital marketing initiatives. Our Digital Advertising strategies will encourage increased conversions and enquiries to your business. Clients of RGC Advertising enjoy knowing that our Digital Marketing strategies are extremely effective and in line with realistic expectations to drive growth.
What is a full service Digital Marketing Agency?
A full service Digital Marketing Agency is a Digital Agency that provides the full spectrum of digital marketing services. RGC Advertising is a Digital Advertising Agency, that has many in-house departments that provide Content Creation & Design services, Website Design and Development services, Search Engine Optimisation services, Pay Per Click services, Social Media Marketing services and Programmatic Advertising services, for small businesses through to international brands. RGC is one of the few real full service Digital Marketing Agencies in Sydney that has our own trading desk and produces all our work in-house.
Why do you need a Digital Marketing Agency?
RGC Advertising has the experience and results to support our Digital Marketing efforts. RGC is a Digital Advertising Agency in Sydney who is expert in effectively managing our clients Digital Marketing budgets to deliver unrivalled results. By partnering with a Digital Marketing & Advertising Agency, our clients can benefit from our highly intuitive internal processes and procedures. Our detailed reporting and ongoing analysis of our clients Digital Marketing campaigns, enable our clients to focus on their own business, whilst having the reassurance in knowing that the results we provide will help drive their business forward.
Additionally, we are-able-to reduce the clients cost of doing business, as we provide teams of Digital Marketers who can react quickly to all digital marketing opportunities as they happen, which ultimately means increased return on investments.
Why choose RGC Advertising as your preferred Digital Marketing Advertising Agency?
RGC Advertising is an experienced Digital Marketing Agency based in Sydney who values their clients and champions results.
We implement specific client goals from the outset, and power our efforts towards those targets.
20+ Years Experience
Since 1998, we have been a trusted digital partner for Australia’s leading consumer brands and corporate clients.
Reporting & Accountability
We provide customised, clear and no fuss reporting for each of our clients. You get the information you want with no hidden fees, numbers or confusion.
No Lock-in Contracts
We retain the business we have because of our results, hard work, value and business culture. So you will not be locked in to your ad spend with us.
How do you evaluate the results of your Digital Advertising and Digital Marketing campaigns?
RGC Advertising is a Digital Ad Agency in Sydney, who places a tremendous importance on delivering results for our clients.
To ensure our clients receive the results they expect, we implement the following steps:
- Identify our clients Digital Marketing goals and objectives
- Evaluate our clients’ competitors online
- Evaluate our clients own online presence to see where they sit amongst the competition
- Outline a clearly defined Digital Marketing strategy which is constantly evaluated to ensure the Digital Marketing results are in line with the objectives
- Understanding our clients required return on investment, is key in achieving our goals and objectives. That is how we are ultimately evaluated on our performance
RGC is a Digital Ad Agency that gets results!
We create Digital Advertising and Marketing strategies, which are tailor made for each of our client. We use vigorous consumer insights and brand analysis techniques to establish the best solutions to your Digital Marketing requirements.
We are with you every step of the way. See some examples of our work below.
Online Consumer Sales Promotion
The Ultimate 10K Husqvarna Package.The key objective of the campaign was to increase sales for the Spring period, by celebrating 325 years of Husqvarna and encouraging consumers to purchase Husqvarna powered products, to be eligible to Win $10,000 worth of Husqvarna products.
Tactics:
Search (Google Ads), Display Programmatic Advertising, Point of Sale and TrueView Advertising.
Results:
- 19,650 - Unique clicks to micro site.
- 2,667,904 Impressions.
- 40% of users converted to nearest store button.
- 2,739 purchases (minimum purchase of $300).
Facebook Marketing Lead Generation
Kambrook Blitz2Go.The key objective of the campaign was to promote and raise awareness of the new Blitz2Go blender and encourage consumers to participate in the content creation of an e-book, by offering their very own inspiring recipe for the Blitz2Go.
Tactics:
Facebook Advertising, Social Media Marketing and Content Creation for ongoing lead generation.
Results:
- 350,303 - Reach.
- 5,000+ New Likes to the Facebook Fan page.
- Created e-book with 200 recipes by consumers.
- E-Book delivered over 15,000 downloads.
- One of the most popular blenders in its category.
Google Advertising Strategy
Oz Design FurnitureThe key objective of the campaign was to implement a Google Advertising strategy that captured in-market consumers, facilitated the increase of website traffic and online sales while maximising the advertising budget.
Tactics:
Search (Google Ads), Google Remarketing and Content Creation for ongoing lead generation.
Results:
- Increased new users to the website by 40%.
- Achieved highest online sales to date.
- Demonstrated the ideal time and day to connect with consumers.
- Delivered a ROI up to 126% on ad spend.
- Showcased which consumer geographical locations were the most engaged.
Experts using the World’s Best Platforms
Get noticed by quality visitors where traffic is most engaged.
Online Marketing Agency services in Sydney
Whether you need a new website or want to advertise the one you already have. Our expert team of Digital Marketing and Online Advertising professionals, can deliver everything you need for your online presence from concept to reality.
Search Engine Optimisation
How do you stack up against
your competition?
Getting noticed against your competitors within Google Search Engine results is vital for all brands, and each industry our Online Advertising Agency services, requires SEO techniques specific for that market sector.
It starts with an SEO Audit of your website against your competitors current ranking to identify opportunities to ensure your website starts to rank higher within Google Search results, as quickly as possible.
We provide local, metropolitan and national SEO packages and our ongoing optimization and analytical reporting ensures our clients maintain ongoing results for keyword searches.
Pay Per Click Advertising
Do you know what it costs to
get a new customer?
We are one of Sydney’s longest serving Digital Agencies in Sydney and are trusted by corporate Australia to deliver ongoing results through Search & Display Advertising, to not only raise awareness but also drive sales of our clients products and services.
Our PPC agency team comprising of content writers, strategists and analysts, deliver first page results on search engine landing pages for all the brands we represent.
We are constantly measured by the effectiveness of the results we achieve and we utilise key metrics to drive our clients advertising dollars further, as they would expect from a leading SEM Agency.
Website Design & Development
Innovative designs that keep you
connected to customers.
RGC Advertising is a Website Design Agency in Sydney who has been designing and developing websites since 1998.
We produce Websites, Online Shops, Microsites and Mobile Applications for some of Australia’s leading consumer brands and we have won numerous international awards in this space for our Design, Development and User Experience capabilities.
Our Web Design team are experts at creating websites which are not just aesthetically pleasing, but also provide consumers with a user experience which promotes higher page views and lower exit rates. Our websites will keep your consumers connected to your brand for longer.
Social Media Marketing
Let’s look at who shared it.
Australians are some of the highest users of social media in the world, and RGC Advertising is a Social Media Marketing Agency that invests a lot of time and resources to ensure we are up to date with the most popular social platforms.
Our team are experts at producing social media marketing campaigns for brands so they can learn more about their target market.
If a consumer likes a brands' product or service, then the consumer is more likely to share that information with other consumers. It is this sharing which brands see true value in, and this is why we as marketers, strive to tell brands stories through social media.
Electronic Direct Marketing
How often are your customers
thinking of your brand?
Brands spend a lot of money to create assets and advertising to reach consumers and have consumers connect with their brands. Electronic Direct Marketing ensures brands can continue to keep their consumers thinking of them constantly.
We are able to relay information to consumers who have provided their personal information via a website.
Recency and frequency ensure consumers are constantly reminded of the brand and Electronic Direct Marketing is cost-effective and extremely powerful. We provide user-friendly reporting and analytical data so our clients can learn more about what their consumer’s desire.
Content Marketing
Once upon a time lived a
brand with a story to tell.
Every brand has a story to tell and it is our job as marketers to ensure our clients’ stories are expressed to their consumers effectively. Brands who are good storytellers have increased opportunities for retaining the attention of their consumers for longer, and this results in raising awareness of brands products and services.
Whether we are required to tell a story in a few seconds through an Animated Banner Advertisement or through a brands Website or Social Media Marketing campaign, the team at RGC Advertising are a co-operative of Designers, Content Marketers and Developers who are all storytellers in their own right.
