Award Winning
Digital Marketing Agency in Sydney

Connecting Consumers to brands by delivering measurable results for businesses that wish to succeed online.

A Digital Marketing & Advertising Agency in Sydney that has delivered results for brands since 1998

RGC Advertising is an award winning Digital Marketing Agency in Sydney which provides Creative Services, Web Design Services, SEO Services, Digital Marketing Services and Programmatic Advertising Services to some of Australia’s leading consumer brands.

Since 1998, our Digital Ad Agency based in Sydney has been achieving award winning results through rock solid strategies, impressive creative and delivery through the most effective advertising and marketing channels.

With a highly experienced and talented team, we are a Digital Marketing Agency who our clients can expect to deliver on our promises every time. Our success is measured by the effectiveness of the work we produce and our passion is fuelled by the ongoing development of the brands we represent.

Your brand's in good hands

See how we have been connecting consumers to some of Australia's best known brands since 1998.
Call our Digital Agency on 1300 770 985.

Mitsubishi Electric | RGC Advertising Clients
Breville
Husqvarna
Restated Vintage | RGC Advertising Clients
Welch Allyn | RGC Advertising Clients
Kambrook | RGC Advertising Clients
Amber
SEO & Google Ad Clients - Novale Bathrooms
Italia National Tourist Board
Dan Kitchen
GORE
Hillrom

Kind words from satisfied clients

We are known in the industry, as the Digital Marketing Agency that delivers!
If you would like to join a group of like-minded brands, then call 1300 770 985.

1 month ago

Our company sought assistance from RGC to develop a new website and improve Guardian’s digital image. We were impressed by their attitude from the very beginning until delivery of the final product. The end result of their efforts is already generating increased client contact.

Erin Laws

Our company sought assistance from RGC to develop a new website and improve Guardian’s digital image. We were impressed by their attitude from the very beginning until delivery of the final product. The end result of their efforts is already generating increased client contact.

5 months ago

We have had a great experience with Richard. Always open and honest Richard is a realy motivator for all of us. RGC have really saved our business during COVID as we have traditionally had a large tourist market…not any more…it is all online, thanks heaps guys!

Sales Australian Opal Cutters

We have had a great experience with Richard. Always open and honest Richard is a realy motivator for all of us. RGC have really saved our business during COVID as we have traditionally had a large tourist market…not any more…it is all online, thanks heaps guys!

7 months ago

Our Mortgage Broking/Financial Planning business had been struggling for a number of years with various service providers looking after SEO, Branding, IT, Website, Hosting etc – it was doing my head in! I’ve since engaged RGC Advertising and now its all under the one roof. I have one contact with […]

Lyndal Bice

Our Mortgage Broking/Financial Planning business had been struggling for a number of years with various service providers looking after SEO, Branding, IT, Website, Hosting etc – it was doing my head in!
I’ve since engaged RGC Advertising and now its all under the one roof.
I have one contact with access to a number of experts in various fields which has streamlined my business and its taken away all the confusion. I’d thoroughly recommend these guys to anyone whose looking to grow their business while focusing on their core strengths and at the same time leaving all the confusing SEO/IT stuff to the experts!

8 months ago

Richard and his team at RGC Advertising have been fantastic with the set up of our website and helping us to launch our new business. Their insights, industry knowledge and professionalism in every aspect has been outstanding. Highly recommended

Simon Vale

Richard and his team at RGC Advertising have been fantastic with the set up of our website and helping us to launch our new business. Their insights, industry knowledge and professionalism in every aspect has been outstanding. Highly recommended

Some of our recent projects

See the latest projects, campaigns and results that our full service Digital Marketing Agency has achieved for our clients.

Experts using the World’s Best Platforms

Get noticed by quality visitors where traffic is most engaged.

Our digital marketing service capabilities, from concept to reality

We love creating something from nothing and there is nothing more satisfying than seeing our clients excited about the work we produce. Our brands enjoy peace of mind, in knowing we are a Digital Ad Agency in Sydney that can provide every aspect of their online requirements, to successfully connect consumers to their brands.

Blog

As a highly qualified & experienced Digital Marketing & Advertising Agency in Sydney, we’re proud to share our Online Marketing expertise that will educate and challenge innovation for many consumer brands. Keep up to date with our brand and the fast-paced industry with our informative blogs.

6 Elements that Build a Successful Client-Agency Relationship

6 Elements that Build a Successful Client-Agency Relationship

For many decades businesses of all sizes have been replacing their in-house marketing teams with digital marketing agencies, and for good reason! As agencies can deliver more diverse opportunities and innovative collaborations,…
Why Should Businesses Continue to Invest in Marketing During Lockdowns?

Why Should Businesses Continue to Invest in Marketing During Lockdowns?

During times of economic uncertainty or even when a brand's net profit needs boosting, one of the first budgets to be reduced is marketing. The Covid-19 pandemic has been no exception, with…
5 Clever Ways to Build Your First-Party Database in a Cookieless World

5 Clever Ways to Build Your First-Party Database in a Cookieless World

Digital marketing in 2021 has piggybacked off the most unpredictable year in history, with the persistence of more dramatic industry changes. In particular, Google recently pledged to remove cookies off its platform…
Why Business Owners Need to Prepare for a Potential Google Departure

Why Business Owners Need to Prepare for a Potential Google Departure

A wildfire of panic has fled through Australia due to Google’s recent claim to remove their search services entirely from the Australian market. Google holds such a monopoly over the internet; most Australians consider Google and the internet as one in the same.

Digital Marketing Agency Q/A

What Does a Digital Marketing Agency Do?

In the same way, businesses hire accountants to organise their business finances; Digital Marketing Strategists take care of all your marketing needs, so you can focus on what is important – running your business.

A Digital Marketing Agency firstly evaluates your website and brand to determine where your business is sitting against its competition and the overall industry. A Digital Marketing Agency then builds unique strategies that will increase brand awareness, generate higher profits and meaningful leads.

A Digital Marketing Strategy is a plan of action tailored to a business’s unique objectives and its targeted audience, to achieve long-term and macro marketing goals. A strategy is exceptionally detailed, outlining the best Digital Marketing channels, platform-specific delivery tactics and defining KPIs to measure the strategy’s performance.

Launching Digital Marketing Campaigns are different to the strategy, as campaigns are centred around short-term goals or micro-objectives. Campaigns are the steppingstones in order to make the Digital Marketing Strategy more feasible. KPIs and reporting are also used to keep track of a Digital Marketing campaign’s effectiveness.

At RGC, we offer a wide range of Digital Marketing Services to implement targeted, measurable and interactive Digital Marketing. Each Digital Marketing element is essential to create a solid foundation for your online business.

  • Search Engine Optimisation (SEO) drives free and organic traffic to your website. As a leading SEO Agency in Sydney, we optimise your website’s content to give your brand a better chance to be the top result on a search engine. Allowing easier access of your brand to ideal customers when they search for key terms related to your business.
  • Pay-Per-Click (PPC) is a form of advertising where an advertiser pays each time a user clicks on the ad, ultimately driving paid traffic to your website. Paid Ads have many different names, from Pay-Per-Click, AdWords, Google Ads, Bing Ads to simply paid results. As a leading Digital Ad Agency, we set up, run and optimise paid advertisements. The amount paid for the Ad space changes depending on how much other advertisers are willing to bid or pay for that exact same click.
  • Social Media Marketing (SMM) refers to all promotions through a social media platform – paid and organic. As a leading Social Marketing Agency in Sydney, we run SMM campaigns that construct good brand awareness, build a solid audience of followers, and retain loyal customers. As a Facebook Advertising Agency, YouTube Advertising Agency and Instagram Advertising Agency, we create ideal social media content for your brand, in short form creative content with highly engaging and unique visuals.
  • Content Marketing focuses on distributing creative and original content in order to attract and engage ideal consumers. As a leading Content Marketing Agency, we use this excellent avenue to keep your audiences updated on industry information and relevant company news.
  • Email Marketing or Electronic Direct Mail (EDM) Marketing refers to the use of emails to promote products and incentivise customer loyalty. As a leading Digital Agency Sydney, we produce EDM’s to keep you in contact with your established audience, keeping them engaged and continually purchasing from you.
  • Web Design refers to the creation of websites for the internet. As a leading Web Design Agency, we know how essential web development services are for marketing as website user experience is synonymous with how audiences perceive your brand.
  • Programmatic Advertising refers to buying advertising space on specific websites. As a leading Programmatic Ad Agency, we know how to maximise Programmatic services to get the best results. Depending on a campaign’s objectives and the target market, programmatic advertising uses relevant data to display advertisements to the right audience at the right time.

When each of these Digital Marketing Services are used simultaneously, your business will generate excellent brand awareness, achieve explosive traffic growth, land quality leads, and target your ideal consumers.

Yes, Digital Marketing requires a lot of work, which is why it is vital to hire an experienced Digital Marketing Agency to help you achieve each of your goals. For more comprehensive examples of our Digital Marketing Processes, check out RGC’s Work Portfolio to discover our successful projects.

We are a Digital Marketing Agency that differs from a traditional Marketing Agency, focused on results-based Advertising and Marketing in a completely online environment. RGC Advertising is a Digital Marketing Agency in Sydney, that is dedicated to generating enquiries for our clients’ products and services. We are completely focused on helping our clients dominate their competitors online.

Why is Digital Marketing Important for Your Brand?

Business operation in the digitalised world is the most competitive field in history; even the smallest companies can compete with long-established enterprises with Digital Marketing. Watch your business conquer its industry with professional Digital Marketing strategies.

Digital Marketing tactics fully optimise your business workflow, allowing high efficacy to achieve your business’s unique goals, gaining new leads, and strengthening loyal relationships with existing customers.

The most powerful tool of online content is just at your fingertips – it’s time to invest in competitive and sustainable online advertising to convert leads into profits. Having a good Digital Marketing Strategy is vital to successful business operations, primarily in this competitive field.

RGC Advertising has the experience and results to support our Digital Marketing efforts. RGC is a Digital Marketing & SEO Agency in Sydney that effectively manages Digital Marketing budgets to deliver unrivalled results. By partnering with a Digital Marketing & Advertising Agency, our clients can benefit from our highly intuitive internal processes and procedures from over 20 years of operation.

Our detailed reporting and ongoing analysis of Digital Marketing campaigns enable our clients to focus on their own business, whilst having the reassurance in knowing that the results we provide will help drive their business forward.

Still not sure if your business is ready for explosive Digital Marketing Services? Claim your FREE Digital Marketing Evaluation now, so you can uncover what Digital Advertising and Marketing opportunities await your brand. Get in touch with an expert Digital Marketing Strategist from RGC Advertising, and we will immediately walk you through our processes.

What is a Digital Marketing Agency?

A Digital Marketing Agency is an Agency which differs from a traditional Marketing Agency, in the sense that they focus on results-based Advertising and Marketing in a completely online environment. RGC Advertising is a Digital Marketing Agency in Sydney, that is dedicated to generating enquiries for our clients’ products and services. We are completely focused on helping our clients dominate their competitors online.

Why Would You Need a Digital Marketing Audit?

A Digital Marketing Audit is an in-depth review of your business’ current Digital Marketing efforts, strategies, Google Ads, online advertising, SEO content, and website. The performance of these Digital Marketing practices gives a Digital Marketing Agency a good idea of where your business is sitting against its competition and the overall industry.

A Digital Marketing Audit is the first step in the Digital Marketing process, because it is essential to identify where the specific gaps and potential improvements lie.

Our Digital Advertising Strategies will encourage conversions and inquiries to your business, so you get better value and success with your Digital Marketing initiatives. Clients of RGC Advertising enjoy knowing that our Digital Marketing Strategies are incredibly effective and in line with realistic expectations to drive growth.

RGC Advertising is a Digital Media Agency in Sydney that places tremendous importance on delivering impressive results for our clients. To ensure our clients receive the results they expect, we implement the following steps:

    • Identify the Digital Marketing goals and objectives of our clients,
    • Evaluate the online competition closet related to our clients,
    • Evaluate the current online presence of the client to see where they sit amongst the competition,
    • Outline a clearly defined Digital Marketing Strategy that is continuously evaluated to ensure the Digital Marketing results align with the objectives,
    • Understanding our clients’ required return on investment, is vital in achieving our goals and objectives, which helps to quantify our performance.

What is a full service Digital Marketing Agency?

A full service Digital Marketing Agency is a Digital Agency that provides the full spectrum of digital marketing services. RGC Advertising is a Digital Advertising Agency, that has many in-house departments that provide Content Creation & Design services, Website Design and Development services, Search Engine Optimisation services, Pay Per Click services, Social Media Marketing services and Programmatic Advertising services, for small businesses through to international brands. RGC is one of the few real full service Digital Marketing Agencies in Sydney that has our own trading desk and produces all our work in-house.

What is a Full-Service Digital Marketing Agency?

A full-service Digital Marketing Agency is a Digital Agency that provides the full spectrum of Digital Marketing Services. RGC Advertising is one of the few genuine full-service Digital Marketing Agencies in Sydney with our own trading desk in beautiful Bella Vista.

A full-service Digital Advertising Agency handles all marketing and advertising aspects for your business, including all process required for the digital sphere. From strategic planning, creative visuals, unique content writing, innovative campaign creation and digital delivery.

Working with a reliable full-service digital marketing agency will effectively manage your Digital Marketing budget with efficient digital tools and processes. Allowing business owners to focus on what’s more important – running the business. You can rest assured knowing all your Digital Marketing efforts are implemented to the best abilities with RGC Advertising.

RGC Advertising is a Digital Marketing & Advertising Agency with many in-house departments that provide Content Creation & Design Services, Website Design and Development services, SEO services, Pay Per Click services, Social Media Marketing services and Programmatic Advertising services, for small businesses through to international brands.

How do You Evaluate Digital Marketing Agency Results?

Digital Marketing is continually changing and sometimes unpredictable. An effective Digital Marketing Agency constantly delivers quality reporting to clients. Reporting is our key to conquering the fluid digital landscape, as unlike other Digital Marketing Agencies, RGC implements new tactics when required to optimise campaign results.

But before we can determine if a campaign is successful or not, an objective or goals needs to be established with the client first and foremost. A strategy’s tactics must be set in line with the overall Digital Marketing strategy.

After determining your business objective, we will implement the most appropriate type/s of Digital Marketing strategies. At RGC, we generally implement three types of Digital Marketing strategies, and we use KPI’s to determine the effectiveness of the Digital Marketing campaign. Digital Marketing Key Performance Indications (KPIs) are quantifiable goals that are imperative to track and measure the success of our Digital Marketing Campaign.

  • Awareness Campaigns aim to get a business’s target audience more familiar with their brand—this an ideal Digital Marketing Campaign for newly established brands and brands launching new products. As a leading Digital Media Agency, we use the following KPIs to monitor the effectiveness of our brand awareness campaigns, including website traffic, search volume and campaign reach.
  • Conversion Campaigns aim to influence customers to purchase from a business continually. As a leading E-Commerce SEO Agency, we use the following KPIs to monitor the effectiveness of our conversion campaigns, including sales results, phone calls and form submissions.
  • Lead Generation Campaigns aim to capture and stimulate the interest of new business clients. As a leading Digital Agency, we use the following KPIs to monitor the effectiveness of our lead generation campaigns, including increases in leads, having a well-balanced cost-per-lead, website traffic, bounce rate and session-to-lead conversation rate.

Why do you need a Digital Marketing Agency?

RGC Advertising has the experience and results to support our Digital Marketing efforts. RGC is a Digital Advertising Agency in Sydney who is expert in effectively managing our clients Digital Marketing budgets to deliver unrivalled results. By partnering with a Digital Marketing & Advertising Agency, our clients can benefit from our highly intuitive internal processes and procedures. Our detailed reporting and ongoing analysis of our clients Digital Marketing campaigns, enable our clients to focus on their own business, whilst having the reassurance in knowing that the results we provide will help drive their business forward.

Additionally, we are-able-to reduce the clients cost of doing business, as we provide teams of Digital Marketers who can react quickly to all digital marketing opportunities as they happen, which ultimately means increased return on investments.

Why Would You Choose RGC as Your Digital Marketing Agency?

RGC Advertising is an award-winning Digital Marketing Agency in Sydney; we have been delivering impressive results for our clients since 1998. If you are ready to expand your digital presence, secure profitable conversions and watch your business scale its industry, get in contact with us today.

Our expert Digital Marketing Strategists will show you what Digital Advertising and Marketing opportunities are waiting for your brand.

No matter the industry, size or type of business, RGC’s Digital Marketing experts can improve your brand’s digital position. RGC drives exceptionally fast and profitable business growth for our clients, through custom marketing tactics and interconnected digital advertising services.

Since 1998, our Digital Advertising Agency, based in Sydney, has delivered explosive and award-winning results. Our clients benefit from RGC’s skilled and talented team, with over 20 years’ experience in Digital Marketing.

We are a Digital Marketing Agency that delivers on our promises every time—providing quality delivery and creative campaigns through SEO Services, Web Design Services, EDMs, Social Media Marketing, Programmatic Ad Services and Google Advertising Services to some of Australia’s leading consumer brands. Trust us – and we will exceed your expectations.

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