Have you ever had a customer tell you they didn’t know you offered those products or services, and then they gave the job to someone else? I am sure this has happened to all of us once or twice and as much as it hurts, we only have ourselves to blame. However, there are many things you can do to make sure this never happens to you.
In recent studies conducted by Sensis in 2015 on social media consumption by consumers, we see exactly how consumers react to brands delivery of content and it provides brands with opportunities to truly engage their consumers more effectively. So what steps should brands implement to ultimately sell more product?
Every brand has a story to tell, and at the end of the day the brand that is the best story-teller will capture the attention of consumers the most effectively. But over time a good story can only go so far, and it leaves you wondering why more brands don’t look to their fans to share their stories and become content marketers on their behalf?
2015 is flying past ever so quickly and the majority of brands, have either planned their consumer marketing and advertising strategies for the year ahead or are in the process of producing them now. But does your consumer marketing strategy have the ability to react quickly in an ever-changing landscape should it be required?
Launching a web mobile application for Independent Locksmiths achieved tremendous advantages, as this app was purpose built around delivering them a solution to locate contractors from various networks around Australia. The web app helped them systemise their internal processes, hence promoting increases in efficiency and productivity for their brand.